PORINI 365 CRM 4 Fashion & Retail covers the marketing and unified commerce processes with your customers,
cards management and loyalty programs, customer statuses and all aspects of campaigns and promotions
management, supported by clustering and segmentation models as well as predictive analytics algorythms.
An Integrated Social Platform with a set of KPI’s and Dashboard to understand the whole Customer Social Behaviour.
The company can access the contents of different Social Network quickly, so the employees can view the reactions of its users to any marketing campaigns or new product releases thus becoming proactive and not passive to the “Digital and social World”.
Correlate in a single environment the sales trend to interactions on social enterprise
Assess in real time the effectiveness of a specific marketing campaign, through the use of reporting integrated in CRM
Feedback and Sentiment:
Collect all informations related to products and services sold or promoted by the company reaping the feedback and the sentiment of Social users
With decades of experience (established 1968 in Como) and hundreds of projects implemented worldwide, Porini provides solutions and specific consultancy services dedicated to the fashion, textile and retail business in Italy and in the world. The broad suite of vertical products based on Microsoft Dynamics & Azure technology, includes ERP, CRM and BI Solutions tailored for medium-sized and corporate firms.
Share capital: 267.000 €
VAT N° : IT01257760130
REA : CO – 158527